The Winterberry Group’s research highlights the transformative impact of generative AI and machine learning on creative ideation and video content production. This shift is changing traditional creative processes and offering new efficiencies, despite potential risks. With global spending on video and digital content production expected to exceed $121 billion, the integration of AI is prompting a closer alignment of creative, […]
Microsoft’s Super Bowl ad for Copilot, part of its broader AI strategy, emphasizes enhancing human capabilities with AI rather than replacing them. This shift aims to integrate AI into everyday tools, making them more accessible and useful for general tasks, reflecting a pragmatic approach to AI application in work and life. For more details, read the full article on GeekWire.
Today’s top stories on artificial intelligence in media and communications. Marketers Prepare : Cookie Deprecation and AI | Street Fight (streetfightmag.com) Midjourney Plans to Introduce a Text-to-Video Model – Unite.AI The opportunities for AI in digital asset management (martech.org) How AI will reshape journalism’s narrative in 2024 – Poynter Methodologies for tracking and reporting AI | Reuters Institute for the […]
Today’s top stories on artificial intelligence in media and communications. Midjourney v6 Brings New Era of AI Image Generation | Unite.ai Evolving with AI: How Artificial Intelligence is Reshaping Marketing? | MarTech Cube AI Is Coming for the Influencers (nymag.com) Ways You Can Use AI in Your 2024 Marketing Strategy – MoreThanTheCurve Moving forward: Artificial intelligence will continue to drive […]
Today’s top stories on artificial intelligence in media and communications. PR Professionals Predictions on AI for 2024 (PR Daily) Amazon Ads Automate Creative Images For Sellers With Generative AI 10/25/2023 (mediapost.com) People Who Love Learning Win A Demystifying AI Guide (forbes.com) AI set to boost telecom market to $11.29bn by 2030 (itbrief.co.nz) AI’s Transformative Role in Brand Communication (bnnbreaking.com) Conversational […]
