College Communications Professor Survey

We are asking U.S. university professors of public relations about their opinions toward the use of artificial intelligence in the classroom, and their plans, if any, to incorporate A.I. into their curriculum.

Please answer the questions below. Your contact information is optional. Thank you.

What is your academic rank? (e.g., Assistant Professor, Associate Professor, Professor)

How many years of experience do you have in teaching public relations?

On a scale of 1 to 5, how familiar are you with artificial intelligence (A.I.) and its applications?

Have you incorporated artificial intelligence concepts into your public relations curriculum?

On a scale of 1 to 5, how likely are you to include A.I.-related topics in your future courses?

How important do you believe A.I. is in the field of public relations?

What challenges or barriers do you perceive in incorporating A.I. into your teaching?

Would you be interested in using a book about A.I. written by a professor with 4 years of experience teaching A.I. for public relations?

On a scale of 1 to 5, how prepared do you feel to integrate A.I. concepts into your current curriculum?

Have you observed any of your students securing jobs with A.I. companies or leading businesses based on what they learned in your A.I.-related courses?

What teaching methods do you find most effective for conveying A.I. concepts to public relations students?

Would you be open to collaborating with A.I. experts or professionals for guest lectures or joint projects in your classes?

Thank you for your valuable input.

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